What People are Saying


Scott has done videos for 7 of my sites and we have seen conversions increase the day we added the videos.

He understands the marketing required in the visuals and the sales copy and that makes it so easy for me.

Mike Filsaime
MarketingDotCom.com
The value Josh's strategy insights bring to the table in beyond words. If we ever need to something unique or put a spin on a marketing angle, Josh figures out a way to make it happen.

Barry Goss & Heather Vale Goss
LWLMedia.com
"Over 1 million dollars in 5 days"

Scott did all the videos for our funnel in our launch that knocked out about 1.2 million dollars in 5 days.

Scott not only knows how to shoot the videos and do good quality, but also with promo videos and working with us on copy to make sure the copy is good.
Luke Hoppel
CommercialMillions.com
"I have been a client of Scott's for over 3 years and he's created about 20 different videos for me to use in various niches including internet marketing, software, travel and network marketing.

Scott is one of my best kept secrets, and I wouldn't work with anyone other than Scott because his unique insight into creating and publishing web video for maximum response across different markets has allowed us to get RESULTS for our clients!"
Michael Price
InstantSalesSystem.biz
"Your work is mind boggling"

The response I am getting from people (one of the Top Sports Agents in the world) on your work is mind boggling. You truly are the best.
Mark McClure
MarkMcClurelive.com
"Your strategies took my sales conversions from 5-10% when we added your videos into our funnels."

Daegan Smith
Maximum-leverage.com
...brought us THOUSANDS of new subscribers

We had great feedback from customers, so good in fact, that we decided to keep the video sequence Scott produced for us up after the launch, as part of a free multimedia ecourse.

It has been in place over a year and has brought us tens of thousands of new subscribers!

Iain Legg
Realmindpowersecrets.com
It makes creating web videos for any purpose a piece of cake.

I love the different strategies, resources and blueprints Josh and Scott provide. They have really taken the guesswork out of creating web videos for any purpose.

Optimize Your Video has saved me from hours and hours of research by cutting straight to the strategies and results. For what is being delivered you can't beat this deal!


Rusty Hale, Producer/Editor


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  • Module 1:

    The episodes above are really the core of Optimize Your Video and what Scott and Josh have identified as direct response video elements that they have worked with their clients on throughout the years.

    This section is filled with swipe and deploy video triggers, on-site tactics and when to use them in the videos you create or outsource.

    You will also receive "plug-n-play" fill in the blank video scripts and idea generators.


  • Module 2:

    After working with hundreds of customers through email, phone and in-person along with customer feedback and countless discoveries on what was works, you'll see exactly how you can turn complicated video creation into easy solutions and workflow processes.

    You'll see how you can easily have others create custom videos for you from companies across the web and where you can get custom videos created for ANY budget by selecting a few text, visual and music options with niche video templates.


  • Module 3:

    Video training on the web is mostly done for the consumer "how-to" video market, but is incredibly difficult to find "how-to-create videos for product creation."

    This module covers exactly that, which can do wonders for internet entrepreneurs, and those creating information marketing products.

    This is the ultimate module for your web video production editing and media creation.

  • Module 4:

    Every once in a while, we get permission from clients to share their sales and marketing process and what made it a success.

    You'll get ongoing case studies, interesting techniques, cool tricks or blueprints to add to your video marketing and sales funnel.

    With the videos you or someone else creates and publishes for you, now you can see and understand why successful web video marketing models work so you can relate them to the videos you create or outsource.


  • Module 5:

    Instead of just "making video" you'll see exactly why you should create specific triggers that deliver certain outcomes. We provide you with our client case study swipe files that they have used to double their sales including sharing the exact web pages and videos they did it through.

    You'll access step-by-step blueprints that cover what triggers response inside the video and how to create video for different types of viewers (revealed by two successful direct response video creators) from start to finish.


  • Module 6:

    Web video marketing, creation and syndication is all the buzz right now and in these episodes you'll get step-by-step walk-throughs.

    You'll also see swipe files on how to add direct response strategies when distributing your videos that give you more exposure for any product or service you market.

    When syndicating your videos, you'll need to know where to send them, how to get traffic, video keyword optimization and how to use the free and paid distribution systems.


  • Module 7:

    We personally use this module as a repository of our knowledge where we share the best strategies for master video file quality for specific distribution and publishing channels.

    This episode is chalked full of screen shots covering exporting to Sony Vegas, Camtasia and Final Cut for both PC and MAC.

    You will learn the keys to producing great quality video and master files including strategies of multi format mastering for increasing distribution, consumption and response:


  • Module 8:

    The optimization concepts taught in this module are some of the most basic and important. They are the easiest to apply but also the most overlooked. We estimate that more than 90% of people publishing video on the web today either do not realize the importance of these simple principles or completely get it wrong.

    They can be used by anyone to immediately boost loading times, conversion rates, and reduce file size and bandwidth bills. These tips will work with any video.


  • Module 9:

    When working with podcasts and syndicating videos for download, there are a wide variety of settings that can be used for different types of podcasts that can be used for publishing video on your web site, iTunes podcasts and mobile media.

    You'll get different copywriting templates that we've used with our clients so you can easily convey the value to your podcasts with our "copy-n-paste" swipe files and syndication strategies. This way, you can portray your "podcast" as a huge value add rather than just a random video.


  • Module 10:

    When arriving to any web page, there are several different ways and areas throughout your site where you can add single or multiple videos to.

    Over the last three years, we've experimented and worked with hundreds of clients to see how the different types of placement, subliminal triggers and optimization techniques work in marketing several different products and services.

    In these episodes, you'll see exactly how to embed and publish videos with swipe files and best practices.


  • Module 11:

    Instant download access to Scott and Josh's own royalty free video templates, video intros, and extensive resource index.

    Easily integrate this royalty free content and these resources into any of your videos whether you are producing it on your own or outsourcing.

  • Module 12:

    This module was the original inspiration for Optimize Your Video. We were obsessed with discovering the best methods for creating crystal clear videos for YouTube that only those "in the know" could figure out.

    Now in 2009 and 2010, most people can upload a decent quality video following YouTube's best practices for encoding. However there are still optimization and creation strategies for YouTube that often get overlooked. We spill the beans in this module.


  • Module 13:

    There are several ways to deliver, publish and optimize your audio, video and pdf media when notifying your subscribers of new content that you want to share with them.

    Whether you're delivering multimedia through iTunes podcasting, streaming or download, you'll see exactly how to simplify this process by delivering all your content with one-click. This can be a huge value add for your products if you'd like to keep the process simple for your customers.


  • Module 14:

    If you are expecting to get response and wondering how to get your ideas across in video with a way that makes sense to your viewers, these short episodes will clear the clutter so you can be on your way with clarity.

    From hooking your audience, to being different, to getting to the point clearly, these articles cover what you should know when giving video presentations for your business.



  • Module 15:

    Always looking for ways to provide value to our customers, we've discovered quite a few cool and innovative resources for creating web videos for the at home "do it yourself" style that can add more perceived value.

    If you are doing your own videos, here are some affordable lighting packages that you may find that come in handy for smaller video interview, testimonial, piece-to-camera, personalized talking head video situations.


  • Module 16:

    In these episodes, we're giving you a massive head start on getting your videos and related video squeeze pages created to save you hours of time and energy by applying creative video marketing techniques instantly.

    If you already have a video created and want to add it on your site for a promotion, you can just use add any of our brandable videos to your video, then add any of the squeeze page templates to increase conversions.

    Video + Video Squeeze Pages = Higher Conversions and More Money


  • Module 17:

    In 2007 we got together for a mastermind in Boise in Josh's studio. We outlined and discussed what we know works in video creation for their sites and specifically for direct response (rather than professional video production). This was totally off-the-cuff guerilla style shooting since there was no camera man behind the camera ;-)

    This 2 hour video has been cut down to only include the most relevant, powerful, and up to date content.


FAQ


Collapse all | Expand all
Why is Optimize Your Video the Right Choice for Me?
Where Did Optimize Your Video Come From?
When Can I Get Access to All the Modules and Episodes?
Who are Josh Anderson and Scott Lundergan?
What Happens When I Submit My Order?
"I'm going through the content today. You've done an outstanding job in organizing and explaining the ins and out of making impactful videos. Learning and applying these video techniques will make it so much easier for creating high-end looking video - with impact :)

So glad to have the opportunity to learn from you! Thank you."

Lu Sis
banfftips.com

The Optimize Your Video Membership is just $147 to register and then only $16 a month for continued access. As long as you stay a member, you always have access to the most up to date tools, tips, strategies, blueprints, training and bonuses.

Remember… we created this membership for our own use as well. We needed a place were we could compile our best tools and resources for quick and easy access.

This is it… no holds barred… our best tools, tips, and resources… this is the stuff our businesses are made of. No fluff, no hype, just the very stuff that people have been requesting from us to deliver. It's all here… we use it every day and now you can have instant access to it too.

Best of Web Video Marketing Success,

Josh Anderson and Scott Lundergan

P.S.- If you are a web video producer or publisher who markets these services to other companies, we've added a bonus module called "The 6 Figure Web Video Creation Services Model". This module releases to you everything we have done ourselves on creating web video service businesses that have done over $100,000.

You get the blueprint and the whole brain dump where we go in depth on every tactic we've used. The feedback on this module alone has been outstanding and you know you deserve this, so join now.

Guarantee #1:
Solid Quality Delivered
We stick to the content of the subject and deliver solid quality.

The membership is clear, concise and to the point with optimal navigation and quick access to specific topics, training and tools.
Guarantee #3:
Simple Refund Policy
If for any reason you are not satisfied, just let us know within the first 30 days and we will send you a refund.

Plain and Simple.
Guarantee #2:
Easy "One Click" Cancellation
Instead of making it hard to cancel, it just takes "one click" inside the membership to cancel at any time.

You never even have to contact us unless you want to.